Factors to Consider for your Pop-up Event
Pop-up events are a great way to get your brand recognized. Whether you have a big or small brand, pop-up events will allow you to get your name out there if you have a successful event or promotion. There are a number of key factors in successfully running a pop-up event and Premier Pop Ups has you covered.
Know your Brand Inside & Out
It is important that before you decide on what you want to do for a pop-up event that you know your brand. If anyone has questions, you should be able to answer them without hesitations. Branding is a big part of pop-up events. At the end of your pop-up events there should be strong brand recognition by everyone involved whether it is someone helping out at your event or customers you have interacted with.
Find the Right Venue
Finding a venue for your pop-up event can always be a challenge. At Premier Pop-Ups we have pop up spaces available and you can find it by location. You will have an opportunity to speak with the property owner and see if the property is a good fit for your event. You don’t want there to be too much traffic around your venue otherwise, the event may not get as many people as you would like. You will also have to let the property owner whether you need any special licenses before booking your venue.
Market your Pop-Up
Marketing your pop-up event is a key factor to getting more people to come. If no one knows about it, then the event won’t be successful. There are a number of different ways to market your event especially with social media. If you have a large following on social media, just simply send out a tweet or Facebook post about the event. You want to make sure that you post how many days it will run. Make it seem like this is a one time event!
After you have successfully run your pop-up event, make sure you follow up with the customers who came out to your event. This will remind them of your brand and make you seem like you care about your customers.
We are a global provider of high-quality staffing solutions to agencies representing the world’s biggest brands. Experiential marketing agencies partner with us to build brand awareness through our people who educate, engage and excite audiences. With offices in New York, NY and Los Angeles, CA we provide our clients with a level of comfort, trust and reliability that’s hard to find in this industry today. Event Staffing, Promotional, Hospitality, Models and Much More!